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NBC Universal's Peacock streaming service is set to undergo a price hike shortly before the Summer Olympics. Starting July 18th, new subscribers to Peacock Premium will experience a two-dollar increase, raising the monthly subscription fee to $7.99. Additionally, the mostly ad-free Peacock Premium Plus will see its price rise to $13.99 per month. Existing subscribers will transition to these new prices in August.
The decision to raise prices comes as Peacock aims to bolster its content offerings and enhance user experience. With the Summer Olympics approaching, Peacock is gearing up to provide extensive coverage of. . .
