Home Business Prada Acquires Versace in $1.4 Billion Luxury Fashion Shakeup

Prada Acquires Versace in $1.4 Billion Luxury Fashion Shakeup

by Sonia Park
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Prada Acquires Versace in $1.4 Billion Luxury Fashion Shakeup

In a landmark deal reshaping the global luxury fashion landscape, Prada announces it will acquire iconic Italian fashion house Versace for $1.4 billion. The move marks one of the largest mergers in the industry in recent years and signals Prada’s bold ambition to expand its global reach and elevate its status as a powerhouse in high-end fashion.

The Milan-based Prada Group confirms the acquisition in a statement released this morning, describing Versace as a “highly recognizable and culturally influential” brand with “significant untapped growth potential.” The purchase is seen as a strategic move that aligns with. . .

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